Online Advertising Analytics Company to Present at Search Engine Strategies (PRWeb)
ClearSaleing co-founder Adam Goldberg will present on the importance of attribution management as part of an online advertising and analytics campaign at Search Engine Strategies in San Jose. (PRWeb Aug 18, 2008) Read the full story at http://www.prweb.com/releases/clearsaleing/attributionmanagement/prweb1218944.htm
More Customers, Fewer Costs: Why Marketing to the "Long Tail" Makes Sense (Search Engine Roundtable)
This session will address how marketers utilize the long tail of the Internet and search engine marketing to identify and reach consumers who are interested in what a company has to offer, but don't fit the traditional definition of thedemographic audience. The end result is a more strategic, cost-effective search marketing campaign. We'll discuss the "long tail approach" from a tactical ...
Small Businesses, Conversion Rates, and Online Video: A Good Mix? (Search Engine Land)
Can using online video adverting get your small business to quintuple traditional search engine marketing conversion rates? How about increase them sixteen-fold? While it would be irresponsible for anyone to promise results like these, there are some very interesting early indications in the marketplace about the benefits that integrating effective online video advertising can have on a ...
WebXsposure Enhances Local Visibility with New Search 4 It Local Component (PR.com)
New Offering from National Internet Marketing Company Greatly Increases the Likelihood of Businesses Appearing in Local Natural Search Results. [PR.com - August 18, 2008]
Orion Keynote Panel - How Much Search is Enough? (Search Engine Roundtable)
Where does search really fit within a marketer's total digital advertising effort? Big businesses and small businesses alike struggle with how to allocate search marketing, and other online advertising or marketing efforts. This Orion panel will evaluate strategic thought processes and then grind down to tactical execution with thought leaders from the search engine marketing, advertising ...
